Will a shift to gesture based computing via tablets and apps help get the final third online? A guest blog
On the day the iPad is launched in the UK, a guest blog from Brian Williamson of Plum Consulting considers what impact a shift to this type of device, with simpler, more intuitive interfaces and utilising mobile connectivity, could have on internet adoption.
“A report by Plum Consulting for Vodafone examines internet use and barriers to use, market changes and policy possible approach to get more people online. In terms of use the report finds that education, workforce participation and age are key considerations in explaining internet use.
Older US citizens are significantly more likely to use the internet than those in Korea or Europe, whilst those in Northern European Countries are significantly more likely to use the internet than their Southern European counterparts (consistent with the level of economic development and education at the time they were at school). (more…)