SUSTAINABLE BROADBAND? – a survey

The Economic, Environmental and Social Impacts of Cornwall’s actnow Project.

In April 2005 actnow, in collaboration with project partner BT, commissioned SustainIT, and the University of Bradford to conduct a survey of the impacts of broadband on businesses in Cornwall.

The survey received 433 responses from actnow’s business customers. The results show that broadband is benefiting enterprises, individuals, the Cornish economy, society and the natural environment by, for example:

• Extending market reach and impact
• Making organisational working practices more efficient
• Enabling staff to work flexibly
• Substituting travel and meetings with electronic communication – thus reducing traffic congestion and fuel use.